Avon Cosmetics has been named the #1 website in the Lifestyle – Beauty Category for 2008 in the latest Hitwise UK Online Performance Awards program. The annual Hitwise UK Online Performance Awards recognise excellence in online performance through public popularity, awarding websites in more than 50 key industries online.

Results of the Hitwise UK Online Performance Awards are based on the Internet usage of more than 8 million UK Internet users with winners receiving the greatest market share of visits throughout 2008 in their online industry.

Daniel King, General Manager of Hitwise UK said, “With the dynamics of online marketing continually evolving, the online success of Avon Cosmetics during 2008 is an incredible achievement. Receiving a Hitwise UK Online Performance Award acknowledges that Avon is amongst the most popular websites visited by UK Internet users, signifying the strength of their online marketing”.

"Since the launch of our new look website in 2008, we are continuing to maintain a strong brand presence online. As a company we strive to ensure our website content is constantly updated with relevant beauty news and latest product information, and with exciting product launches in 2009 we will continue to maximise on our Hitwise success".
Zoe Twynham - B2B E-Commerce